Viviana Mall conferred ‘Socially Responsible Shopping Centre of the year’ by ISCA

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Mumbai, 19th May, 2016: Viviana Mall, leading preferred destination mall in Mumbai Metropolitan Region bagged the coveted ‘Socially Responsible Shopping Centre of the year’ award by Images Shopping Centre Awards (ISCA).

Viviana Mall as a part of community initiative has always strives hard at giving it back to the society. It is India’s first and only mall that is considered to be visually impaired friendly mall in the country. The mall has constantly made efforts to build a more inclusive milieu for the visually challenged. More than just a social cause the mall consider it has the way to connect and bring smile on the visually impaired customers who can’t see the beauty of the mall but feel it and they want to make their feeling exemplary.

Ms. Rima Pradhan, Vice President, Marketing at Viviana Mall receives the Socially Responsible Shopping Centre of the year' award by Images Shopping Centre Awards (ISCA)

Ms. Rima Pradhan, Vice President, Marketing at Viviana Mall receives the Socially Responsible Shopping Centre of the year’ award by Images Shopping Centre Awards (ISCA)

Receiving the award, Mr. Sunil Shroff, CEO –Viviana Mall said, “When it comes to CSR, our team at Viviana Mall is always at the forefront. We do not take it as one event; it’s a regular activity for us. It’s great that our team is getting acknowledged at the coveted forum. I take this opportunity to thank each member of the team for contributing to make this possible and urge them to continue their great efforts going forward.”

The management believes that the mall is a community centre and not just a shopping centre. With this thought they created a platform named “Vision Viviana”. The mall has been awarded at various platforms including at international level. All stores inside the mall have Braille stickers at store front giving information about the store. All restaurants have implemented special Audio plus Braille menu cards helping visually impaired people to order food of their choice. Special resource training centre with highly equipped systems, provide free computer training to all visually impaired people.

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