Following the success of his previous music videos “Dil Kya Kare (Did I Love You?)” and “Frenemies”, NY/NJ based R&B/Pop sensation Amrit Dasu a.k.a. DASU has just launched the music video for his latest single “Holding On” via Universal Music. Since its release barely 4 days ago, the music video has already crossed a phenomenal 500,000 views on YouTube/VEVO which is incredible for an English song by an Indian origin artiste!
On “Holding On” the singer-songwriter DASU chronicles the feeling of loss felt after the end of a relationship and the lyrical intensity of the song is beautifully reflected in the music video that was shot in New Jersey.
With the music video crossing half a million views within a few days of its release, “Holding On” is turning out to be a huge fan favourite for DASU! The fans seem to love his softer side as he seeks reconciliation with his lost love on the song and video which DASU says “….is a song about someone holding on to the person who made home feel home”.
With this third single “Holding On” already gaining recognition, DASU continues to build a reputation and winning over hearts and hordes of fans through his lyrics and unique vocal talent.
“Holding On” EP is available exclusively on Universal Music across all digital platforms.