Amazon CEO Jeff Bezos shown as Lord Vishnu in Fortune cover; offends Hindus


New Delhi: Fortune Magazine cover page has shown Amazon CEO Jeff Bezos as a Hindu deity in its January issue, thus hurting the religious sentiments of the NRI community in US.

In the illustration, drawn by artist Nigel Buchanan, Bezos has been portrayed as Lord Vishnu, holding lotus in one hand and showing the amazon logo in the other palm.

The US based magazine’s cover story titled “Amazon Invades India,” is about the global e-commerce giant’s penetration into the Indian market –one of the fastest growing markets for Amazon.

It may be recalled that India’s legendary skipper Mahendra Singh Dhoni also courted controversy in 2013 for appearing in an advertisement on the cover of Business Today as Lord Vishnu holding a number of things.

A case has been registered against Dhoni under section 295 (injuring or defiling place of worship with intent to insult the religion of any class) along with 34 of the IPC.


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