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Discovery JEET rewrites history with a reach of 140 million plus on the launch day

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To be available in base pack of all leading MSOs and DTH players

Top 10 EPG position to ensure that viewers have the opportunity to sample the differentiated programming

 

Mumbai, February 13, 2018 — Discovery JEET, the new entertainment channel from Discovery India, with meaningful content spanning biopics, historicals, crime and comedy was launched on February 12 with a reach of 140 million across India. Discovery Communication India has tied-up with leading MSOs and DTH players to ensure that Discovery JEET is available in base pack with a top 10 EPG position.

 

Speaking on the occasion, Vijay Rajput, SVP & Head – Affiliate Sales, Discovery Communications India, said, “We are delighted with the overwhelming support that we have received from the cable fraternity. We thank all the affiliate partners in helping us rewrite history. It is a matter of pride that Discovery JEET has launched with a reach of 140 million plus – a feat never achieved before in the annals of TV history in India.”

 

About Discovery Communications India

Discovery Communications India, the country’s leading infotainment player, is dedicated to satisfying curiosity, engaging and entertaining viewers with high-quality content through its portfolio of 12 channels including Discovery Channel, TLC, Animal Planet, Discovery HD World, Discovery Science, Discovery Turbo, Discovery Kids, Discovery JEET, Animal Planet HD World, TLC HD World, Discovery Tamil and a premium sports channel DSPORT. From survival to natural history, wonders of science to extreme jobs, motoring to travel and lifestyle, and the latest engineering marvels to live sporting events, each channel offers distinct must-watch programming to engage viewers across the country.

 

Discovery Communications India launched a new GEC channel ‘Discovery JEET on February 12,2018. The new channel is the flagship for the network’s ambitious investment into original local productions in India. Discovery JEET brings together Discovery’s unmatched story-telling and the best of real-life entertainment through larger than life stories aimed at inspiring millions.

Discovery Communications India is a division of Discovery Networks Asia Pacific (DNAP). For more information, please visit www.discoverycommunications.com

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